Seoul, South Korea

Seoul, South Korea · attraction-guide

Lotte World Tower — Seoul visitor guide

Plan your visit to Lotte World Tower in Seoul: what to see, practical tips, how to get there and nearby highlights.

Lotte World Tower

Piercing the Seoul skyline at 555 meters, Lotte World Tower is a gleaming spire of glass and steel that redefines the city’s vertical horizon. It is not merely a high-rise, but a self-contained vertical city where ultra-luxury shopping, marine life, and panoramic vertigo collide.

What to expect

The primary draw is the Seoul Sky observatory, located on levels 117 through 123. The journey begins with a "Sky Shuttle," a high-speed elevator that mimics a cinematic ride, ascending at a rate of 600 meters per minute while displaying a 360-degree digital map of Seoul’s history on the cabin walls. Upon reaching the top, you are greeted by sprawling, floor-to-ceiling vistas of the Han River carving through the dense urban grid. The centerpiece is the "Sky Deck" on the 118th floor—a glass-floored platform that allows you to look straight down at the miniature-looking streets 478 meters below—and the open-air "Sky Terrace," where the wind whips around the top of the tower.

Below the clouds, the basement levels house the Lotte World Aquarium, a cavernous space featuring an 85-meter underwater tunnel and diverse marine ecosystems. The base of the tower is anchored by the Avenuel department store, a gold-standard luxury hub that transitions into sprawling underground food halls.

History & significance

Completed in 2017, Lotte World Tower is the sixth-tallest building in the world and a testament to modern South Korean engineering. Designed to resemble a traditional porcelain brush, its sleek, tapering silhouette is meant to symbolize harmony between nature and modern materials. It serves as the crown jewel of the Lotte Group’s enormous retail empire and remains a controversial yet unavoidable icon of Seoul’s rapid modernization.

Practical tips

Getting there

The tower is located in the Jamsil neighborhood of the Songpa District.

Nearby